The Liu Jo brand was founded in 1995 with the brothers Vannis and Marco Marchi. The total look brand, with an innovative creative imprint, is attentive to new trends but maintains a well-defined identity. It stands out for its elegant and refined glam style, designed to enhance the beauty of the wearer. The Italian company Liu Jo has expanded to women's, men's and children's prêt-à-porter clothing, accessories, shoes and swimwear, specializing the various products in different lines. The name Liu Jo derives from the nicknames used by Marco Marchi (Jo) and his youth partner (Liu).
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